Privacy Policy

Sam Rose Valley Lifestyle Estate
(Owned and operated by Middelburg Properties)

1. Introduction

Sam Rose Valley Lifestyle Estate (“Sam Rose Valley”, “we”, “us”, or “our”) is committed to protecting your personal information and your right to privacy.

This Privacy Policy explains how we collect, use, store, and protect your personal information in accordance with the Protection of Personal Information Act, 2013 (POPIA).

2. Information We Collect

We may collect the following personal information:

  • Full name and surname
  • Contact details (phone number, email address)
  • Residential or postal address
  • Identification number (where required for leasing)
  • Employment and income details (for rental applications)
  • Any other information you provide when enquiring about our properties

3. How We Collect Information

We collect personal information when you:

  • Submit an enquiry via our website
  • Complete a contact or application form
  • Communicate with us via email, phone, WhatsApp, or social media
  • Engage with our marketing campaigns

4. Purpose of Collection

We collect and use your information to:

  • Respond to enquiries and provide property information
  • Process rental or purchase applications
  • Communicate availability, pricing, and updates
  • Conduct marketing and promotional activities
  • Improve our services and customer experience
  • Comply with legal and regulatory requirements

5. Sharing of Information

We do not sell your personal information.

We may share your information with:

  • Internal staff and authorised representatives
  • Property management and leasing teams
  • Service providers assisting with marketing, communication, or IT systems
  • Regulatory authorities where required by law

All third parties are required to handle your information securely and in accordance with POPIA.

6. Data Security

We take reasonable technical and organisational measures to protect your personal information from:

  • Loss
  • Misuse
  • Unauthorised access
  • Disclosure or alteration

7. Retention of Information

We retain personal information only for as long as necessary to:

  • Fulfil the purposes outlined in this policy
  • Comply with legal, tax, or regulatory obligations

8. Your Rights

Under POPIA, you have the right to:

  • Access the personal information we hold about you
  • Request correction or deletion of your information
  • Object to the processing of your information
  • Withdraw consent at any time (where applicable)

9. Marketing Communications

By submitting your details, you may receive communications from us regarding:

  • Property availability
  • Promotions and offers
  • Estate updates

You may opt out at any time by contacting us or using unsubscribe options where available.

10. Contact Details

If you have any questions about this Privacy Policy or how your information is handled, please contact:

Sam Rose Valley Lifestyle Estate
Email: sales@samrosevalley.co.za
Phone: +27 82 528 6226 / +27 79 513 5112

11. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on our website.